Post by account_disabled on Dec 28, 2023 11:01:12 GMT
The positioning report is important for both the client and the positioners. However, to be really useful, it should contain valuable data and descriptions. Depending on the positioning stage, there may be more or fewer effects to report. How to approach SEO reports to draw valuable conclusions from them and leverage improvements in your SEO strategy? Before an SEO report is created Nowadays, simple reports consisting of a few screenshots from Google Analytics are a thing of the past. Agencies have access to various SEO tools and can report many more areas related to website positioning. Customers' approach to positioning has also changed - they want to see primarily sales, not increases in indicators that are far from their sales goals. A good SEO report will therefore include important indicators showing the effects of positioning, but will also explain how improving these indicators relates to obtaining sales (or achieving another selected business goal).
It is also worth paying attention to a number of activities that are WhatsApp Number List reported independently and this reporting takes a different form. Agencies use various formulas, e.g. they organize regular meetings and present the activities carried out, they can also prepare online consultations with desktop sharing or simply conduct a telephone conversation. When this type of work reporting is missing, the client does not have full knowledge of the agency's work, and therefore evaluates it selectively, only on the basis of monthly PDFs with charts. When does a positioning report not fulfill its role? it is full of jargon and incomprehensible shows too much irrelevant data shows too little data it does not contain conclusions or interpretations is unrelated to the client's business goals. How to show the complex positioning process? Why did we mention that the positioning report cannot be too short and it is good if it includes a conversation? SEO involves many activities, but some of them are difficult to explain to someone who has never dealt with internet marketing.
Certainly, many people have a dilemma whether it makes sense to show data such as link data. Maybe it's better to send what is obvious to the customer and end it there. This approach makes it difficult to show how comprehensive positioning is, but on the other hand it does not overwhelm the client with too much new and difficult knowledge. A client who receives a report that is too poor may have the impression that nothing is actually happening in terms of SEO for him. From such conclusions it is only a step to thoughts from the series - "what am I actually paying for?" Therefore, we are supporters of transparent cooperation and allowing the client "behind the scenes" of the positioning process. This can be achieved by preparing transparent reports and at the same time providing additional knowledge about ongoing activities, e.g. during meetings or telephone calls.
It is also worth paying attention to a number of activities that are WhatsApp Number List reported independently and this reporting takes a different form. Agencies use various formulas, e.g. they organize regular meetings and present the activities carried out, they can also prepare online consultations with desktop sharing or simply conduct a telephone conversation. When this type of work reporting is missing, the client does not have full knowledge of the agency's work, and therefore evaluates it selectively, only on the basis of monthly PDFs with charts. When does a positioning report not fulfill its role? it is full of jargon and incomprehensible shows too much irrelevant data shows too little data it does not contain conclusions or interpretations is unrelated to the client's business goals. How to show the complex positioning process? Why did we mention that the positioning report cannot be too short and it is good if it includes a conversation? SEO involves many activities, but some of them are difficult to explain to someone who has never dealt with internet marketing.
Certainly, many people have a dilemma whether it makes sense to show data such as link data. Maybe it's better to send what is obvious to the customer and end it there. This approach makes it difficult to show how comprehensive positioning is, but on the other hand it does not overwhelm the client with too much new and difficult knowledge. A client who receives a report that is too poor may have the impression that nothing is actually happening in terms of SEO for him. From such conclusions it is only a step to thoughts from the series - "what am I actually paying for?" Therefore, we are supporters of transparent cooperation and allowing the client "behind the scenes" of the positioning process. This can be achieved by preparing transparent reports and at the same time providing additional knowledge about ongoing activities, e.g. during meetings or telephone calls.